Coldwell Banker Phyllis Rubin Real Estate - Stroudsburg, PA, USA
Tuesday, 06 January 2009
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Why Real Estate? Print E-mail
A real estate career is not just a job. You cannot think like an employee and be successful. Employees think in terms of time. On the job, they know that if they show up and are reasonably productive, they earn a paycheck. Often a small one.

Real estate sales is a business. Our agents are entrepreneurs. We think in terms of goals. Our success comes from achieving our goals. Our income isn’t limited by an hourly wage. Real estate agents own their businesses. They manage their businesses. The sky is the limit, and we wouldn’t put up with anything less.

Real estate salespeople are licensed professionals. They maintain their own inventory of property listings. They write their own business plans. Every real estate licensee is an independent contractor. Our culture at Coldwell Banker Phyllis Rubin Real Estate is one of business partnership with our agents, who are our most important asset.

Our sales managers are here to maximize your business. Our training is here to grow your income. Together, we prosper. Unlike companies who just rent desks for high fees, if you don’t succeed, we don’t succeed. If you don’t earn a commission, we don’t earn a commission. Partnership. Why settle for anything less in your business plan with your brokerage?


Use the slider to view a timeline presentation of our proud heritage

WHY COLDWELL BANKER?

What began as a man’s desire to provide honorable and professional real estate services to consumers still holds true today. Colbert Coldwell’s dedication to his clients formed the basis for the unique Coldwell Banker success story—one that will stand out in the history books and inspire future entrepreneurs to create their own success stories.

The devastating San Francisco earthquake of 1906 presented young real estate agent Colbert Coldwell with a chance to provide people with honest, ethical and professional real estate services. In those difficult post-earthquake times, real estate companies typically acted as buyers and resellers of property, compromising a seller’s ability to get the best price. But Coldwell’s brokers only rule—and commission-based fee structure—eliminated this conflict of interest by removing the incentive to mislead sellers about the value of their property.

In 1913, a man who shared Coldwell’s values and business acumen joined the firm as a salesman. The next year, Benjamin Arthur Banker was named a partner. Despite growing pains over the next several decades, their business and ethical philosophy never wavered. And their approach to the business became a model for the entire real estate industry.

After establishing itself as one of the preeminent companies in the commercial real estate business, the company opened its first residential real estate office in San Francisco in 1925. Over the next 50 years, the Coldwell Banker system expanded rapidly. In addition to growth through mergers and acquisitions, the company opened new offices in numerous cities including Phoenix, Atlanta, and Chicago.

Founded on August 27, 1906, the Coldwell Banker organization celebrated its 100th anniversary in 2006. The Coldwell Banker brand, while taking great pride in its rich heritage, continues to evolve and meet the needs of a changing consumer.

In its 100th year, Coldwell Banker Real Estate Corporation was again ranked as the No. 1 real estate company and No. 8 franchisor overall by Franchise Times magazine in its annual Top 200 issue. It was the 7th straight year that the Coldwell Banker brand topped the real estate industry.

With a global reach, we now have offices on six continents, 32 countries and territories, and more than 540 Coldwell Banker brokerages outside of the United States. Our franchises operate more than 4,000 offices with over 125,000 sales associates. Today we’re proud to say that approximately 1 in 10 of all homes sales using a real estate agent in the United States involves a Coldwell Banker sales associate.